Scent is the customer’s most powerful sense; the experience and perception are significantly affected by scent, and scent creates lasting memories. By stimulating the senses, the value of products is increased. Deploying an inspiring scent creates a pleasant, welcoming area where customers like to stay longer and end up spending more. A pleasant scent also drives away unwanted odors such as exhaust fumes and fuel. DDJ Media develops suitable scent strategies that further optimize your customers’ experience.
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